Do You Know These 3 Aspects of Flexographic Printing?

Being a part of the custom printing aspect of the paper industry for so long now, we sometimes forget that printing, specifically the flexographic printing process, may be a mystery to many of our customers.

When people seek out custom printing, they usually have a vision in mind for their paper order, and we take the steps to bring that vision to life. However, the details that happen in between may not be well known by the person or business placing the order.

That’s why we decided to give an inside look at what goes on when you place your custom printing order. Here are three things you might not know about flexo printing:

It’s all about agility

Modern flexographic printing machines can reach printing speeds as high as 2,000 feet per minute (or around 23 miles per hour) without sacrificing print quality.

Although every project is different and the details of the order may impact how fast it is completed, speed and efficiency is one of the key reasons flexo printing works so well for so many different applications.

Flexibility is at its core

It’s not a play on words: Flexo printing really is flexible in a few different ways:

• It can be used to print on a wide variety of materials, including paper, cardboard, metallic foil, and many more substrates.
• Using multi-color printing, it offers countless color combinations.
• Because flexographic printing is applied to a paper roll that may be slit and sheeted afterward based on the job requirements, a wide range of final product sizes and shapes are available.

It fits the budget

Compared to some other printing options, flexo printing is usually very cost-effective in the long run. This is due to three specific qualities of flexographic printing:

• The ink used is designed to dry faster, reducing drying time and speeding up each print job.
• The relatively short set-up time and speed of the machines makes each job quicker as well.
• It allows for smaller print jobs to run efficiently.

We all know the phrase “time is money”, and being able to provide a quality product in less time means greater value for the investment. The opportunity to order smaller runs without wasting money also allows companies to economically experiment and stay agile in responding to customer needs.

While there is even more to know about flexographic printing, these three key points highlight what’s so exciting about this unique printing option, and why Oren International has invested in state-of-the-art printing capabilities including real-time video inspection.

To find out more about a fast, flexible, and economical way to handle your custom printing needs, contact us to discuss your options using flexographic printing and get your copy of the Insider’s Guide to Flexographic Printing.