PAPER CONVERTING BLOG

Fast casual dining is one of the hottest and fastest-growing segments in the restaurant industry, and for good reason: it’s quick, relatively cheap, and most of all, it's fun. 

If you haven’t experienced it yet, you might soon:

Whether you're marketing your own restaurant, or helping your clients do so, what kinds of ideas come to mind?

Today’s customers expect quite a bit from the restaurants they frequent. Aside from quality food and service, there are other key components many people are looking for, such as: a clean, comfortable, enjoyable atmosphere, an establishment that values ecological responsibility, or a restaurant that forgoes in-your-face selling at every corner. 

Recently, we talked about identifying the key traits you need in a paper printing partner to improve restaurant branding efforts. One of the traits we didn’t include, which makes for a valuable bonus if you can find it, is creativity.

If you’re running a deli, butcher shop, or short-order restaurant, you probably have thousands of square feet of plain white butcher paper or freezer paper in stock. Chances are you use it all day, every day. 

There’s no denying that Americans are busy people. With a smartphone in our pocket, we sometimes need to come up with creative reasons and opportunities to simply sit down for a few minutes.

At 225 degrees, this little number definitely qualifies as hot.

When it comes to food quality, flavor is always a final determining factor. But when the food is on display at a deli, butcher shop, or grocery store, your customers aren't able to simply try it for themselves. 

Have you ever gotten a gift that you weren't crazy about? Perhaps it was something you didn’t need or couldn't use. We have all been there at one point or another.